Danny Shain, Author at Camunda https://camunda.com Workflow and Decision Automation Platform Thu, 26 Jun 2025 15:50:56 +0000 en-US hourly 1 https://camunda.com/wp-content/uploads/2022/02/Secondary-Logo_Rounded-Black-150x150.png Danny Shain, Author at Camunda https://camunda.com 32 32 Pride at Camunda: Living Out Loud, Together https://camunda.com/blog/2025/06/pride-camunda-living-out-loud-together/ Wed, 25 Jun 2025 12:00:00 +0000 https://camunda.com/?p=142682 Meet Jesse, Tassilo, Wes and Lena, who share their personal stories reflecting on what Pride means to them.

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At Camunda, Pride isn’t about performative rainbows or a checkbox on the calendar. It’s about people. It’s about creating space—every single day—for authenticity, courage, celebration, and belonging.

This Pride Month, for our “Meet a Camundi” series we invited a few Camundi to reflect on what Pride means to them, how their identity connects with their work, and what belonging truly feels like.

These are their personal stories: honest, moving, and real.

Jesse Sullivan (he/him), USA

Jesse-sullivan
  1. What’s your name (and pronouns), role, and where in the world are you based?
    Hi there! I’m Jesse Sullivan (he/him), Senior Talent Acquisition Partner here at Camunda. I have the joy of recruiting across several dynamic teams, such as Revenue Operations, Account Development, and Accounting and Finance, helping us grow by bringing in incredible talent every day. I’m currently based just outside Birmingham, Alabama, where I live with my partner of 12 years and our lovable rescue dog, who’s been part of our little family for the past 7 years.
  2. What does Pride symbolize to you?
    Pride, to me, means showing up as you are, authentically and freely, while recognizing the strength it takes to get there. It is a celebration of the freedom to live openly and visibly, while honoring the resilience and milestones of those who made and continue to make that freedom possible.
  3. What does belonging at work look or feel like for you?
    Belonging at work feels like knowing my voice matters and will be respected. At Camunda, I’m grateful to be part of a global team made up of people from many different backgrounds. Diversity brings a multitude of valuable perspectives, and when we genuinely value and learn from one another, it creates a culture of real respect, support, and belonging.
  4. If you could give your younger self one message during Pride Month, what would it be?
    You’ve entered the world with joy, creativity, and self-expression, but a lot of people will try to dim that. They’ll tease your mannerisms, your love of dolls and girl groups, your vibrant spirit. Those aren’t flaws to be hidden, but some of the best parts of you.
  5. What’s something fun or surprising people might not know about you?
    Back in middle school, I was absolutely convinced I was destined for Harvard and a career as a lawyer. I even bought a couple of books about getting into law school and joined the debate team, without telling anyone my real motivation. Spoiler alert: it wasn’t some grand passion for law. I just loved the movie ‘Legally Blonde’ way too much.
  6. Is there anything else that you’d love to talk about or that feels meaningful to share?
    Some years, it feels like more companies show up for Pride, and other years, things go quiet. That shift often seems tied to what’s happening in the broader cultural or political climate, but it shouldn’t be. Supporting the LGBTQIA+ community shouldn’t be driven by trends or appearances, but by consistent commitment, genuine courage, and a dedication to doing what’s right.

Jesse’s reflections on visibility and joy remind us how far we’ve come  and how important it is to protect that progress.

Next, Tassilo shares his own journey and why allyship, visibility, and quirky reality TV obsessions matter just as much.

Tassilo Weidner-Mühl (he/him), Germany

Tassilo-weidner
  1. What’s your name (and pronouns), role, and where in the world are you based?
    Hello! I am Tassilo Weidner-Mühl (he/him/his), an Engineering Manager based in Berlin, Germany. 🌈
  2. What advice would you give to someone who’s early in their journey or struggling to bring their whole self to work?
    The first thing I’d say is: you are not alone. Remember, diversity is our strength. Don’t stress about blending in too much—celebrate what makes you unique. The majority of people are more accepting and supportive than you might think. Keep shining! 🌟
  3. What gives you hope or energy when it comes to LGBTQIA+ visibility and rights today?
    It’s incredibly inspiring to see how much LGBTQIA+ visibility has grown over the years. When I was younger, it was tough to find any role models or representation in the media. Now, we see openly queer TV show hosts, actors, and entire shows dedicated to queer stories. This shift is monumental for young people exploring their identities and looking for relatable figures. It’s an exciting time to be part of the community! 🏳️‍🌈
  4. What’s something fun or surprising people might not know about you?
    My guilty pleasure is watching reality TV shows. I especially love watching the team dynamics as groups navigate challenging situations. Despite the exaggerated drama, I eagerly tune in for the next episode—it’s one of my quirky ways to relax.
  5. Is there anything else that you’d love to talk about or that feels meaningful to share?
    As a gay man, it’s heartwarming to witness the advancements in my rights and societal acceptance. However, I recognize that trans individuals still face significant challenges. My personal focus has shifted towards being a strong ally for the trans community. Let’s continue the fight for equality together! 🤝❤🏳️‍⚧️

From Berlin to Johannesburg—Wes brings their own story of identity, resilience, and intention. As someone helping shape our systems of fairness and support, their voice is both powerful and personal.

Wesley Hattingh (they/them), South Africa

Wesley-hattingh
  1.  What’s your name (and pronouns), role, and where in the world are you based?
    My name is Wes Hattingh (pronouns: they/them), and I’m the Manager of Total Rewards at Camunda. I’m based out of Johannesburg, South Africa. It’s a privilege to be part of a global team from here, working to make Camunda a place where the best talent wants to invest their time and energy in creating a world-class product.
  2. Have there been ways Camunda has supported your identity, or are there things you’d love to see more of?
    From my first day, I have never felt the need to hide my identity at Camunda. While assumptions can happen anywhere (and do), the environment here is fundamentally built on trust, acceptance, and treating others with respect and dignity. That’s not an easy culture to create, as it requires a really strong baseline of respect, and I’m genuinely grateful for it. Looking forward, I’m really excited to see more life breathed back into our Employee Resource Groups (ERGs). Especially in a world where human rights for queer folk and other identities are globally eroding to some degree, having an intentional space where we can come together is not just important, it’s vital.
  3. What advice would you give someone just starting to explore their identity?
    Have courage and be kind to yourself; it’s a journey that takes time and doesn’t happen in one day. Seek out support, whether in-person or in safe digital spaces. Where you have the energy, be prepared to correct people or surround yourself with those you trust who can advocate on your behalf, but importantly, always be unapologetically you. Life is too short to be overly invested in what other people think, a lesson I continue to learn as a recovering people-pleaser. It’s a statement that comes with privilege, as I know it isn’t always safe for everyone to live so openly. And to everyone, I’d add: be kind and offer a smile to others as you go about your day. That small act of being seen and acknowledged goes farther than people think.
  4. Any queer icons, books, movies, or media that inspire you?
    I’m deeply inspired by the work of Alok Vaid-Menon. Their advocacy and how they are themselves is a powerful reminder to look beyond binaries and see the beauty in authentic self-expression. I’ve also been moved by media like Heartstopper and Love, Simon. Even though they’re aimed at a younger audience, they’ve been quite emotional to watch (tissues anyone?), and it makes me think parts of me would be different now if this had been around when I was that age. They’re a reminder that parts of the world are improving, offering hope even as we see backwards movement elsewhere. This really highlights how important it is for allies to step up and help create that sense of belonging for queer folk, an emotion we have all struggled with at some point and likely continue to even as we are well into our adult years.
  5. Is there anything else that you’d love to talk about or that feels meaningful to share?
    My work in Total Rewards is deeply connected to my identity and values. I am passionate about building systems and processes that are transparent, fair, and equitable. My goal is always to improve the everyday lived experience of those I serve in ways that align with the business. It’s incredibly meaningful for me to contribute to a workplace where people feel seen and valued for their unique talents, knowing that the structures in place are designed to support them, regardless of their background or identity.

From Johannesburg to across the globe, Wes’ story reminds us how inclusion is both personal and systemic. But allyship plays just as vital a role in shaping belonging.

Allyship in action: Creating space to grow

At Camunda, allyship is about showing up in everyday actions, often quietly, but with lasting impact. One Camundi shared their personal experience:

“Coming out as trans early in my transition was nerve-wracking, but my fears were quickly squelched by the amazing support from my colleagues at Camunda. I was touched by how many people quietly helped me update my name across systems, never making it a big deal or slipping up. I’ve come to see Camunda as a safe space where I’ve been able to grow at my own pace, whether reintroducing myself to customers or changing my appearance at in-person events.” 
Lena Schönburg (she/her), Senior Software Engineer at Camunda.

True inclusion is built in these small moments where trust, courage, and community intersect. It’s what makes showing up as your full self possible.

Looking forward

Pride isn’t just a moment, it’s a movement. Whether through community conversations, inclusive policies, or simply showing up for each other every day, we remain committed to creating a workplace where every person is empowered to be their full, authentic self.

To the LGBTQIA+ members of our team and beyond: we see you, we celebrate you, and we stand with you—this month and always.

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Reinventing Fraud Detection: NatWest’s Journey to Operationalize AI with Camunda https://camunda.com/blog/2025/06/reinventing-fraud-detection-natwests-journey-to-operationalize-ai-with-camunda/ Mon, 23 Jun 2025 19:40:01 +0000 https://camunda.com/?p=142332 Learn how NatWest used Camunda to put AI into action to help them improve customer experiences, increase employee productivity and detect fraud faster.

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Fraud has long been a problem for financial institutions, and the growing threat of AI-supported fraud attempts is not making things any easier. On the other hand, AI can also be operationalized in support of fraud detection and to improve customer experiences, and done right this can be a major differentiator for global banks.

That’s what NatWest Bank, a leading retail and commercial bank in the UK, set out to do with the help of Camunda. Joanne Barry, Head of Technology Fraud Prevention COE at NatWest, led off her recent CamundaCon presentation by quoting the CEO of NatWest, Paul Thwaite, whose stated goal is to “build a simpler, more integrated and technology-driven bank that is capable of even greater impact.” One of the most powerful ways to do that in 2025 is by operationalizing AI.

A complex environment

Milesh Chudasama, Digital Transformation Director at NatWest, then took the stage to set the scene. The Fraud Center of Excellence group at NatWest includes over 800 fraud center agents using an average of 14 applications per call, with over 60 tools available to them across a range of platforms.

As you can imagine, this is a complex setup and it takes a long time to train people well to provide a good customer experience and to be in full compliance with regulations. And when they leave, all that painstaking training goes with them.

The lack of standardization

Inconsistency from a lack of standardization is a big problem. This not only means that customers are not served in the same way every call, but it also means that processes are often recreated across multiple platforms, duplicating effort.

Milesh explained that a lack of orchestration is holding them back, and that “what we want to do is create a good solid process orchestration engine.” This will enable a headless architecture that they can replicate across as many platforms as they need to, saving enormous amounts of time and effort.

Unlocking the value of AI for fraud detection

NatWest is looking for AI to drive specific business outcomes. Joanne explained, “We know AI will transform our ability to deliver” these key results:

  1. Increase customer engagement
  2. Maximize agility
  3. Drive operating leverage

To drive those outcomes, they have outlined a series of initiatives where AI can produce valuable results. As Milesh put it, the goal is to “use AI in the right way, and not let it run free… and do some stuff that can damage your reputation.”

Analyzing and digesting large amounts of data, along with writing and testing code, were powerful ways that the team is able to use AI to speed up their work and reduce their time to market. AI can also build on existing rules-based systems for something like anomaly detection, helping them detect patterns quickly and be more proactive, rather than reactive.

One exciting initiative included using AI within Camunda to move “the creation of initial BPMN diagrams to the left, so that the business generates it themselves,” which will result in much tighter business-IT alignment and accelerate the way they build processes to begin with. AI will also help the team reduce the number of applications they need to touch to solve a problem, improving the way a process is “governed and managed by a human and an AI agent” or by straight-through processing.

Disrupt and transform

AI clearly has the power to both disrupt and transform banking and financial services. The team at NatWest has identified a number of opportunities.

  • Customer experience: AI can respond faster and automate more cases, improving customer satisfaction.
  • Engineering productivity: AI tools can help teams write code or design BPMN diagrams much more rapidly than before, speeding up production and making collaboration easier.
  • Process simplification: Features like Optimize give them data points so they can understand what works and what doesn’t, and where AI can be most effective.
  • Fraud/Financial crime: Understanding patterns and which things to react to and which not to, which is critical with the reports of fraud growing daily.

One key Milesh highlighted was the ability to determine “how far you want the AI to service a customer before you break out from the AI” and hand off to a human. This is a critical step in ensuring a good customer experience and avoiding the problems of AI attempting to navigate an issue that is too complex for it.

What’s next?

Milesh noted that what he really wants his team to do is make sure the customer gets the same journey no matter how they interact with the company. “Not omnichannel,” he observed, “let’s call it optichannel—the right customer to the right journey to get the right output.” Using tools like Optimize to simplify and automate processes, and orchestrating end-to-end with Camunda to better understand processes and remove human touchpoints where it’s most effective, will help them get there faster.

See the full presentation and more from CamundaCon Amsterdam 2025

You can check out the full presentation from NatWest here or watch it below, and for more be sure to check out all the recordings from CamundaCon Amsterdam 2025.

If you liked this and wish you’d seen it live, don’t miss your chance to join us at the next CamundaCon! Register now for CamundaCon New York 2025.

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Meet Belén, Joe, and Matteo from Camunda’s ADR Team https://camunda.com/blog/2025/05/meet-camundi-adr-team/ Wed, 28 May 2025 15:04:33 +0000 https://camunda.com/?p=139833 In this Meet a Camundi highlight, we're celebrating some of the people on the Account Development (ADR) team: Belén, Joe, and Matteo.

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At Camunda, we’re very intentional with how we build our culture, because we know our people and our culture are central to everything we do. It’s what makes us who we are and fuels our creativity and productivity.

In this special “Meet a Camundi” series highlight, we’re celebrating some of the people behind the momentum of Camunda’s Account Development (ADR) team. You’ll hear directly from a few ADR team members as they share their unique career journeys, the challenges they’ve tackled, proud moments they’ve experienced, and the culture, camaraderie, and growth opportunities that keep them inspired.

Whether you’re already a Camundi or just getting to know Camunda, we hope this spotlight gives you a fresh perspective and a glimpse into the vibrant, fast-moving world of ADR at Camunda.

Belén Cangiano

Belén Cangiano smiles at the camera, a young brunette woman wearing a white shirt

What is your name and your role at Camunda?

My name is Belén Cangiano, and I’m an account development representative (ADR) at Camunda, covering Iberia and the Middle East. My main focus is to generate high-quality pipeline opportunities that ultimately convert into annual recurring revenue (ARR) for our account executives and Camunda. I achieve this by leveraging a variety of channels, whether it’s inbound leads, outbound outreach, collaborations with partners, or working alongside Customer Success for expansion opportunities.

What experiences have shaped your career and led you to where you are today?

I studied languages and began my career as a school teacher and translator, working with children of all ages, NGOs, asylum seekers, and in prison settings. These experiences taught me to listen deeply, adapt quickly, and communicate with empathy across diverse contexts. Many things encouraged me to look for a change, and my partner suggested I try sales.

My first role in sales was as an enterprise SDR, where I learned the fundamentals of the job and how to be creative in my outreach to spark interest. I later transitioned into a 360 sales role at a startup, gaining firsthand insight into the full sales cycle, customer success, and the fast-paced reality of building something from the ground up.

These experiences shaped my ability to connect with people, understand their challenges, and help them discover real value through the right tools and solutions.

How did you learn about Camunda, and what motivated you to join the team?

I first heard about Camunda through a friend, an ADR at that time and today, one of the account executives working with me. He believed my profile aligned well with both the role and the company’s culture.

Once I explored more about Camunda, I saw how much the organization resonated with what I was looking for: a strong, supportive team, leadership that invests in people, and a clear path for growth. The company’s global presence and scaling momentum made it an exciting challenge.

What drew me to the ADR role in particular was the opportunity to be part of a company solving real, modern problems. It was clear that more and more organizations are seeking automation and orchestration technologies to improve efficiency and scalability, and I found that incredibly relevant. I wanted to be part of that journey by helping drive growth while learning in an innovative and evolving space. The remote setup was an added bonus, allowing me to maintain a healthy work-life balance.

Can you describe your team’s structure and how you collaborate day-to-day?

Our ADR team is divided by regions, which allows us to focus on specific markets while also delivering a more tailored experience (taking into account language, cultural nuances, market trends, and account knowledge).

Within the team, we collaborate daily by sharing what’s working (and what’s not), testing creative outreach strategies, refining messaging, and supporting each other in overcoming challenges. We also have an ADR board that helps surface and address key topics related to operations, marketing alignment, or team well-being, ensuring our voice is heard across the team.

While the role requires autonomy, we frequently work cross-functionally with account executives, partner managers, and customer success teams. These collaborations are key to building a more holistic understanding of each account or client, helping us see the full picture, not just from a sales perspective, but through the lens of long-term value and support.

By bringing together different expertise and points of view, we’re better equipped to identify where we can truly make an impact. These interactions not only enhance our results but also help us grow by exposing us to smarter, more effective ways of working.

What excites you the most about your work?

What I love most is the performance-driven nature of the role and how it pushes me to be both strategic and creative every day. Even though some tasks may repeat, outreach must always feel fresh, relevant, and personalized to capture someone’s attention.

It’s like solving a puzzle each day, figuring out what message or approach will truly resonate. The mix of challenge and creativity is what keeps me engaged.

Where are you currently based, and how has your experience been working with teammates in a fully remote setup?

I’m based in Auxy, a small village in France, and I genuinely enjoy the remote setup at Camunda. It allows me to organize my day with intention and maintain a healthy balance between work and personal life. Despite the distance, I make it a point to meet colleagues every month or two, whether at events or coworking spaces in Paris or around the world.

Camunda’s well-documented processes and collaborative culture make remote work not just possible, but productive and enjoyable.

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

I’ve been involved in a cross-regional initiative to strengthen collaboration between ADRs and partner managers to drive pipeline growth. While it’s an ongoing project rather than a one-time deliverable, we’ve already seen positive results and stronger alignment across different regions.

It’s rewarding to contribute to a scalable effort that has impact beyond individual targets. This project has also allowed me to learn from peers and improve the way we engage with our partner ecosystem.

What’s one piece of advice you’d share with someone considering an ADR role at Camunda—especially someone earlier in their career?

Mindset is key. Skills can be learned, but having curiosity, resilience, and a willingness to consistently show up are what truly make the difference. Being an ADR comes with highs and lows (some days are full of wins, others are more challenging), but staying consistent and committed will take you far.

Can you share something about your personal life that colleagues might not know about you?

Something many colleagues might not know is that when I’m not on calls, I find my productivity sweet spot by drinking mate (yes, the Argentinian tea!) while listening to techno music. It’s my own quirky mix of focus and energy. Whether I’m writing emails or planning a strategy, that combo keeps me focused.

Joe White 

Joe White, a young man with a beard, smiles at the camera. He's wearing a green-striped shirt and a ball cap.

What is your name and your role at Camunda?

I’m Joe White, an account development representative at Camunda, covering the North American market.

What experiences have shaped your career and led you to where you are today?

I was an All-American track athlete while at Georgetown and have always loved working with people. This led me to seek a career in sales where I can have a healthy mix of both competition and helping others.

How did you learn about Camunda, and what motivated you to join the team?

What led me to join was the great product and even better people during my interview process. Everyone was extremely welcoming, and I saw great growth potential on the ADR team. The exciting thing about Camunda’s growth is meeting new and interesting colleagues from all over the world.

Can you describe your team’s structure and how you collaborate day-to-day?

Our team is structured regionally (NA, EMEA, APAC), with weekly syncs to align on goals and share best practices. My favorite thing about being part of the sales team is how willing everyone is to help and the incredible growth opportunities.

I collaborate cross-functionally daily, whether with Marketing, Customer Success, or other teams. It’s been incredible learning from their expertise and seeing how we all contribute to the bigger picture.

What excites you the most about your work?

I enjoy working with our customers and helping them toward their goals. What’s exciting to me is helping people see where Camunda could help their day-to-day operations.

Where are you currently based, and how has your experience been working with teammates in a fully remote setup?

I’m currently based in Philadelphia, Pennsylvania. My experience has been great! Camunda has offered a great deal of opportunities to see my coworkers. I’ve had the pleasure of traveling to places like London, Vienna, and Seattle to work together in person.

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

One highlight was being named chief of staff for the ADR team. Since then, we’ve revamped our outbound strategy and even hit a quarterly record for opportunities generated!

What’s one piece of advice you’d share with someone considering an ADR role at Camunda—especially someone earlier in their career?

Take time to learn about our customers and what’s important to them. Also, reach out to cross-functional colleagues to ask questions and learn; everyone here is more than happy to help!

Can you share something about your personal life that colleagues might not know about you?

Here’s a fun fact: I competed in the 2016 and 2020 US Olympic track and field trials!

Matteo Gori

Matteo Gori, a young man with short brown hair, looks away from the camera. He's wearing a blue collared shirt.

What is your name and your role at Camunda?

I’m Matteo Gori, account developer at Camunda. I work across a super diverse region, from Italy to Turkey and from Eastern Europe to Africa and Central Asia.

What experiences have shaped your career and led you to where you are today?

I started out with a bachelor’s degree in political science, driven by a curiosity for how the world works. That curiosity led me to pursue a master’s in international business management, a pivot that opened new doors. I had a brief stint in lobbying, trying to follow a long-time passion, but quickly realized it wasn’t quite the path for me.

As many of my peers jumped into consulting, I took a step back and thought: Do I really want the long hours and rigid environment? The answer was a clear no.

That’s when I found myself at Digimind (now Onclusive Social), a software company in Paris, where I got my first taste of sales in tech. I loved the energy of the role, the fast pace, the conversations, the strategy, but the company culture didn’t quite click. So I started looking around…and that’s when I found Camunda. It felt different from day one, open, ambitious, and human—and I’ve been here ever since!

How did you learn about Camunda, and what motivated you to join the team?

I actually hadn’t heard of Camunda before. One Sunday evening, while I was job hunting and not feeling great about my current role, a recruiter reached out on LinkedIn about an ADR position for the Italian market. The role was fully remote, and the company seemed to be growing fast, so I took the first call out of curiosity. After that, everything just clicked. The team, the culture, the mission—it all felt like a great fit. And that’s how it started.

What drew me in right away was how closely the ADR role matched what I was already doing—and enjoying—in my previous job as a BDR. I knew I wanted to stay in tech sales, and this felt like the natural next step.

The remote aspect was also a big plus. The idea of working from anywhere, without being stuck in a cubicle, really appealed to me. But what truly convinced me were the people. Everyone I spoke with during the interview process gave me a great feeling. Genuine, smart, and down-to-earth.

And finally, knowing the role wasn’t limited to just the Italian market made it even more exciting. I was hoping for something international and dynamic, and that’s exactly what I got.

Can you describe your team’s structure and how you collaborate day-to-day?

Our ADR team currently has 16 people, split into regional subteams:

  • EMEA South (which I’m part of) with 3 ADRs
  • EMEA North with 2
  • DACH with 3
  • APAC with 1
  • The North America team, which is also divided into smaller group

And we’re still growing!

The team is led by our ADR director, Marli, along with regional ADR managers who support each group. Day-to-day, we’re constantly in touch—sharing best practices, asking questions, and helping each other out to book more quality meetings for our AEs.

What I love most about the role is how people-focused it is. You talk to someone new every day, each with a different personality, background, and way of thinking. And because my territory spans across very different regions, I get to experience all kinds of cultural nuances, which keeps things fresh and genuinely fascinating.

I work cross-functionally with other teams at Camunda pretty much every day, especially with the RevOps, Marketing, and Pre-Sales teams. Whether it’s checking in on a marketing lead, fixing an issue with lead routing, or looping in a sales engineer to help answer a technical question from a prospect, there’s always collaboration involved.

What I’ve learned is how valuable it is to have that support network. Everyone brings a different perspective, and working together helps us move faster and be more effective. It’s also a great way to keep learning—about the product, the process, and the people.

What excites you the most about your work?

What I love most is that no two days are the same. Every day brings a new challenge, a new question, or a conversation I’ve never had before and that constant learning is what keeps me sharp and motivated. It’s a role that pushes me to grow, think on my feet, and stay curious.

And then there’s the travel! At Camunda, I’ve had the chance to visit new places, attend local events and conferences, and meet partners and prospects face-to-face. It’s a great mix of professional growth and cultural discovery, and that’s something I really value.

Where are you currently based, and how has your experience been working with teammates in a fully remote setup?

I’m currently based in Noisy-le-Grand, just outside of Paris, only about 20 minutes from the city center by train. I’m originally from Italy and moved to France two years ago for my first job.

Even though we’re remote, I’ve never felt disconnected. There’s actually another ADR here in Paris, so we often co-work from a WeWork space and keep that team vibe going. What’s great about Camunda is that wherever you are in the world, chances are there’s another Camundi not too far away. We’re truly global.

And with daily huddles, constant messaging, and a culture of support, remote doesn’t mean isolated. If anything, it feels like we’re always just one Slack message away from each other.

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

Over the past year at Camunda, I’ve grown a lot, both professionally and personally. One project I’m particularly proud of is an initiative I started to help ADRs better qualify OEM opportunities. It was part of my promotion path, but more important, it was something I genuinely believed could make a difference.

The goal is to increase the number of accepted SQOs from these kinds of leads so that ADRs can hit their targets more consistently. It’s still a work in progress, but it’s been really rewarding to take ownership of something that supports the whole team. I’m excited to see the impact it will have in the coming months.

What’s one piece of advice you’d share with someone considering an ADR role at Camunda—especially someone earlier in their career?

Start by mastering the basics: how to reach out, how to spark interest, and how to keep a prospect on the phone. These are the foundations of everything that comes next, especially if your goal is to grow into an AE role down the line.

Also, take the time to understand how your account executives work and what their goals are. Building a strong relationship with your AEs is key: your success is closely tied to theirs, and the better you collaborate, the more impact you’ll have together.

Can you share something about your personal life that colleagues might not know about you?

Not many people know this, but I’m a total history nerd. It’s a passion that stuck with me from my university days. Give me any historical topic, from ancient civilizations to obscure moments in European history, and I can easily go off on a 20-minute tangent. It’s my go-to fun fact and probably why I always end up winning at trivia nights!

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CamundaCon 2025 Amsterdam Day 2 Live Blog https://camunda.com/blog/2025/05/camundacon-ams-2025-day-2-live-blog/ Thu, 15 May 2025 04:30:00 +0000 https://camunda.com/?p=138951 Bookmark (and refresh!) this live blog for the latest updates and recaps of what's happening on Day 2 of CamundaCon 2025 Amsterdam.

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We hope you’re as excited as we are for Day 2 of CamundaCon 2025 Amsterdam, which kicks off soon! After an exciting day 1, day 2 of the conference has arrived. Stay with this post for the the latest updates from the event live as they’re happening. Be sure to check back frequently as we’ll be updating this post throughout the day.

If you couldn’t join in person in Amsterdam, many sessions are streaming live and it’s free to join online—so you can still catch the action! Just register at the link below, check out the agenda and make sure you don’t miss anything (be sure to filter by livestream). We’ll see you there, whether online or in person!

Update: CamundaCon 2025 Amsterdam has ended, but you can check out the videos (when available) so you don’t miss a thing!

What’s happening right now? The morning run with Bernd and the Camunda team, followed by the unconference, platform mastery series, industry round tables and more. This post will be updated again closer to when the livestream kicks off with the opening keynote with Camunda co-founder and Chief Technologist Bernd Ruecker and Bastian Körber, VP Product Management at 12:30pm CEST / 6:30am ET. See you all then!

We’re back! Once again, congratulations to everyone who took off early today for the morning run. Well done! Including our tall friend all the way on the side there, they look like a great runner to me.

Welcome!

Camunda’s Amy Johnston returned to the stage to welcome everyone to the second day of CamundaCon 2025 Amsterdam! Once again, Amy explained the traditional Camunda Selfie Screen (the first day’s selfies are already up and on display, tag your selfies with #camundacon and #selfie to join!), the Camunda and sponsor booths, available silent disco-style demo business break presentations (listen with headphones as you grab a coffee), and of course how to access the WiFi and Slido for questions. Amy also covered our code of conduct and how you can fill out your “passport” with stickers to help us decide where charitable contributions we’ll be making will go.

Next up, she welcomed Camunda Co-founder and Chief Technologist Bernd Ruecker and Bastian Körber, Camunda’s VP of Product Management, to the stage for today’s opening keynote.

Day 2 Opening Keynote by Bernd Ruecker and Bastian Körber

Bernd and Bastian took the stage and without further adieu, Bernd declared: “theory is gray, let’s get to a live demo.” Camunda CTO Daniel Meyer had introduced the concept on stage yesterday of an AI Agent that can assist with loan generation, including by sending the user emails and much more. It’s time to see it in action.

Bernd and Bastian began by making a request for an appointment and demonstrated how the bot replied, including with a specific request to request three timeslots for an appointment—which only required a very simple natural language request in the element documentation in your BPMN.

For particularly tricky cases, of course, the AI Agent will consult a human expert. However, the AI Agent is self-learning, which means after you tell it how to handle a given situation, it will learn from that experience and eventually no longer need to ask an expert about it. Bastian noted that this actually makes a live demo a bit tricky, because if you test out the demo environment to make sure it’s working, well, you can’t ask that question again live! Fortunately, Bernd was able to give the Agent a tricky situation about an unfortunate conference speaker who just lost his job.

Bernd then noted that this had only been a live demo so far, what about livehacking? So he added a task to greet CamundaCon with every response going forward. As part of this demo, they also displayed Camunda’s new RPA capabilities in action, showcased how Optimize can be used to help you understand your process and understand costs, and much more. If you couldn’t see it live, don’t miss the recording to see all of this working live on stage.

Zooming out a bit, Bastian then talked about the power of Camunda’s ad-hoc sub-process, explaining why Camunda believes AI Agents thrive within BPMN and function better that way than as purely standalone agents (which is how many organizations are implementing AI). He explained that there are four primary capabilities that the Camunda Agent has—the LLM of course, but also memory, tool access, and critical guardrails.

Bernd highlighted the flexibility of Camunda’s approach. Not only can you adopt many different patterns, including multi-agent orchestration (a tool can be an agent itself, and parent agents can coordinate globally while sub-agents plan locally), but you also have the ability to customize as much or as little as you want based on the needs and skills that are in play. Pro-code, no-code, and everything in between—you choose. This is the multi-layer coding experience.

When it comes to Camunda’s approach to AI Agents, Bastian noted that Camunda generally advises to “use workflows when possible, and agents only when necessary.” He also explained the benefits of creating the “deterministic sandwich,” where you have specific flows before and after the agents operate, so you can best control and understand their actions.

Bastian and Bernd closed by highlighting the upcoming Camunda 8.8 release, which includes features like the FEEL copilot, greatly simplified installation and much more. They also displayed the email AI Agent blueprint that is available today and runs on the latest Camunda alpha that was released two days ago—so you can play around with it today.

There was a lot to take in from this keynote, so be sure to check out the whole recording to dig deeper when the videos are shared soon! And don’t forget to check out a new book Bernd co-authored recently, Enterprise Process Orchestration (attendees can grab a copy on site).

Guest Keynote: Four Lenses to Make Process Orchestration and AI Work

Bernhard Schaffrik, Principal Analyst at Forrester was invited to the stage next to give his perspective on how AI is being used today. He led off with a glimpse of a utopian future of what AI can do—where we’re all sitting around sipping drinks while the AI does all the work—but we’re not getting there anytime soon. In the meantime, companies have been experimenting boldly with AI in 2024, noting that he had just about no conversations with business leaders that did not touch on it. This experimentation will only continue.

Schaffrik shared a prediction that in 2025 25% of automation projects will combine cognitive and physical automation—or in other words, robots. He gave an example of supermarket upstocking, which now is largely manual, but which can be further automated with the use of a robot. Generative AI will help robotics move past high-volume, low-skill operations and into more complex interactions since they are better at understanding ambiguity.

Another prediction was that in 2025, only 1% of core processes will run on generative AI. Why? There is still too large of a trust gap. That means deterministic orchestration will still be in charge through this year and that the world where generative AI makes these critical unstructured decisions will have to wait. Schaffrik also identified siloed work as a damper on efficiency, and noted that process orchestration is a fantastic way to break these down.

So how do we get to the future where we are maximixing Agentic AI? There are four lenses that Schaffrik wanted to share to help us understand this question.

Thinking about the value of an AI more than just the cost—treating your AI agents like new hires that you have to onboard, coach and train, but who will deliver huge value over time. Knowing when to use AI and not trying to put it everywhere. Breaking down data silos to unlock AI’s strengths. Solving the trust gap with a blend of deterministic and non-deterministic approaches. These are all fascinating layers to examine when incorporating AI into your workflows.

Schaffrik closed with a quotation from Jamiroquai, a 90s UK band with a song called “Virtual Insanity.” The quote was essentially about how we need to make the future work for us, and not against us. This may require a trip to YouTube for more research! A great thoughtful talk with some very helpful Q&A at the end.

AI Agents and BPMN: Orchestrating the Predictable and the Unpredictable

Bastian rejoined us on the stage to dive deeper into how we can use AI Agents and BPMN to generate value today and in the future. Many people are asking whether it’s time to shift to a fully autonomous world, or are we not ready yet and we need to stay in the reliable deterministic world we know? The answer is that it’s not an either/or choice—it’s better together.

Bastian emphasized that AI Agents thrive in BPMN, not as standalone apps. “We’re not there yet,” Bastian noted. As Bernhard Schaffrik noted earlier, only 1% of core processes will rely on generative AI in 2025. The way to get real-world value today with agentic orchestration is with a blend of deterministic and dynamic orchestration.

Observability is key for building trust and enabling AI to be involved in important processes today. In Operate, Camunda already provides an end-to-end trace tree and zero-downtime fixes, and through Optimize, you can build dashboards to help you understand your costs and bottlenecks. With BPMN and Camunda, you can trust that you know what your AI Agents have been doing, which is not only critical for audits and compliance but also for training and improving.

Bastian spoke about new connectors that Camunda recently debuted that enable AI Agents to operate and have a long-term memory, and you can explore these today, but he cautioned that AI is not magic. Think first, code later. Design thoughtfully, including with a “guardrail sandwich” that surrounds an agent with a deterministic task on one side and deterministic validation on the other. There were many other key points here, all great things to think about. Check them out and hear the Q&A in the full presentation.

ICYMI

  • Climbing the Mountain: How LBBW is Achieving Digital Transformation via Enterprise Process Orchestration, Benjamin Fürnrohr, Senior Consultant at Novatec Consulting (now part of CGI) and Nils Kaufmann, Head of Process Automation at LBBW led this session about how LBBW (Germany’s sixth-largest bank) began its journey towards Enterprise Process Orchestration along with Novatec Consulting. Gain insights into LBBW’s journey toward Digital Transformation and see how Camunda 8 will play a key role in the company’s plans going forward.

Clearstream: Orchestrating D7 Digital Securities Services supported by Camunda

Next up, Julia Blankenberg, Head of Cloud Office, Tools & Orchestration at at Clearstream, and Jürgen Witzel, Project Manager at Deutsche Börse AG joined us to talk the next step in the digital transformation of the Germany-based trading marketplace. Witzel spoke about how the progress for the exchange is much like that in other industries, moving from in-person only to becoming increasingly digitally accessible.

D7 is an improved way for Deutsche Börse AG to offer institutional-grade market digital and tokenized securities insurance. Clearstream processes over 1 million transactions daily with funds from 55 countries. These are large, high volume, global and highly regulated areas—the complexity involved goes without saying. Digital issuance of securities on using D7 is growing rapidly and scalability and security are critical.

Blankenberg then spoke to more of the technical details, describing their decision to change over time from a choreography-based approach to a microservices orchestration approach with Camunda at the center. This gave them end-to-end process visibility, as well as improving the ability to monitor SLAs, discover issues, improve customer service and have a faster time to market. Witzel emphasized that they also now use Camunda Modeler to model all D7 processes end-to-end, including legacy interactions, which is a huge added benefit.

The roadmap for future improvements includes expanding to other European markets, incorporating blockchain transactions (the DLT solution pictured above), and more. Check out this full talk to learn more about how Camunda 8 has played a critical role in helping this financial services organization grow and provide better service to their customers.

ICYMI

  • How British Telecom’s next-generation broadcast network relies on Camunda – Ajit Dani, Principal Solutions Architect and Shunxiang Yao, Senior Software Engineer at BT Group talk about the development of Vena, BT’s next-generation service delivery platform for broadcast video distribution in the UK. Vena was created to provide best-in-class performance for media traffic, and to empower customers to self-serve. See why British Telecom relies on Camunda to power Vena, and dive into the benefits of process orchestration and automation for the organization and its customers.

Business Breaks

Next up for our in-person guests, we have our silent disco-style Business Breaks: Powering the digital factory: How Camunda 8 supports Sonepar through checkout process orchestration with Mohamed Elhabib, Solution Architect at Publicus Sapient and Samrawit Yoseph, Director – Product Owner Lead at Sonepar, and Supercharging process discovery with AI-powered landscapes with Eric Lundberg, Senior Product Manager at Camunda.

For our online readers, this is a good chance to stretch your legs. We’ll see you back here shortly!

Transforming digital banking processes with orchestration and automation using Camunda 8

Yuvraj Keenoo, Tech Lead and Bholanathsingh Surajbali, Engineering Lead at MCB (Mauritius Commercial Bank) took the stage next. MCB is a multi-national bank operating in 10 countries with over a million customers. Keenoo started by asking what it would look like if every interaction was automated but also every decision was made in real time? How would that make you feel? Little by little, he said, we are getting there and working towards that.

What was holding MCP back from that today? Surajbali and Keenoo noted several issues: lots of siloed processes with no visibility, time consuming identity verification, disconnected systems with lots of manual work and compliance challenges. To lay the foundation for change, they focused on customer experience. Goals included improving turnaround times, the need to be digital and scalable and omnichannel, as well as compliance and risk reduction. They set business goals of providing 24×7 self-service options, quicker response times and scalability.

Keenoo laid out their goals with hyperautomation, with an orchestration layer connecting numerous critical tasks throughout the system. It’s an excellent vision, but as Surajbali noted, it couldn’t all be done at once. They needed to go step by step.

Surajbali went on to explain how a number of microservices, orchestrated by Camunda, can now communicate with APIs, RPA and IDP to greatly enhance a number of key processes. They walked through four use cases in some detail, including onboarding, document classification, faster processing of high-volume documents and account to account transfers.

The results? A huge decrease in onboarding time thanks to IDP (from 70 minutes to 25 minutes), a frictionless digital submission process for users, and a 64% reduction in employee processing time per application. Overall, as they note, “automation is a journey – it’s about constantly evolving and improving.” Their big message to anyone who has not yet embraced automation is to just get started somewhere. Be sure to watch this video to see some innovative examples of automation that are delivering real value in a complex market.

ICYMI

  • Empowering Automation: Smarter Orchestration with Camunda – Discover how Camunda’s business orchestration and automation technologies are enhancing task automation. Calvin Robbins, Senior Manager, Product Management and Sahil Bhatoa, Senior Software Engineer – Full Stack at Camunda explore how IDP and RPA integrate seamlessly into Camunda’s platform, driving faster and smarter end-to-end workflows and streamlining automation.

Fireside Chat & Closing

Finally, Amy welcomed Jakob and Bernd to the stage for what will be the final time (how are we already here?). She opened the conversation by asking Jakob about the overall impressions they’ve been hearing about everything Camunda has debuted around agentic orchestration? Jakob said he’s never experienced how much interest he’s seeing right away around agentic orchestration. In the past, it tended to take some education over time but this is really different—the value is obvious. He wasn’t hearing questions about whether companies want it, it’s more about how we can implement it safely and successfully. The feedback on how we’re going about it has always been very positive, particularly the blend of dynamic and deterministic by blending BPMN with ad-hoc sub-process. It just doesn’t exist anywhere else and it’s exciting to hear that from other people.

Amy noted that she was glad organizations were valuing this approach, she wants her bank and healthcare companies to be cautious and not just hand everything to AI. Bernd noted that it reminded him of the early embrace of microservices. Technologies like this aren’t magic solutions to everything, but with the correct orchestration, they can accomplish a tremendous amount.

Bernd reflected that he really enjoyed seeing the developers in the hackday—there were 81 of them!—were building agents in a fun and playful way and seemed to be enjoying the process. He appreciated that people seemed to be understanding not just the why but the how of building AI agents. Amy added that she thought it was so cool that everyone was using a technology that we literally announced two days ago, which is not something that all vendors can say—you can really use what we announce, even the alphas.

Jakob also highlighted that the embrace of recently released features such as IDP and RPA has also been excitingly strong, with dozens of companies already deploying them to production only a few weeks after they became GA in April. Since Camunda typically orchestrates mission-critical processes there is often a slower adoption period, but the backbone of orchestration seems to be helping companies incorporate some of these new additions faster than ever before. The momentum is incredible.

As for final takeaways, Bernd recommended people check out the blueprints and just get started and play around to see how the new additions can help you. He also summed up CamundaCon in two words: Energy and enthusaism. Jakob was excited to see the adoption by both business and IT and thanked everyone for attending and also all Camundi who helped make today happen.

Thanks for coming!

Thank you to everyone who attended and helped make today happen! Your smiling faces in the selfie wall are a sight to behold (and don’t worry, there’s still time to tag your #camundacon #selfie photos!). For anyone who couldn’t join or who missed a session they wish they could have attended, be on the lookout for the video recordings of the talks to come out next week.

See you next time in New York!

That’s it for CamundaCon 2025 Amsterdam! CamundaCon returns on October 7th and 8th in New York City! Don’t forget to register now, and we’ll see you there!

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CamundaCon 2025 Amsterdam Day 1 Live Blog https://camunda.com/blog/2025/05/camundacon-ams-2025-day-1-live-blog/ Wed, 14 May 2025 09:00:00 +0000 https://camunda.com/?p=138602 Bookmark (and refresh!) this live blog for the latest updates and recaps of what's happening at CamundaCon 2025 Amsterdam.

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Welcome to CamundaCon 2025 Amsterdam!

We hope you’re as amped up as we are for CamundaCon 2025 Amsterdam—the first time CamundaCon has ever been to this great city—which kicks off online in mere minutes! Just like at the previous CamundaCon in New York City, we’ll be bringing you the latest updates from the event live as they’re happening. Be sure to check back frequently as we’ll be updating this post throughout the day.

If you couldn’t join in person in Amsterdam, many sessions are streaming live and it’s free to join online—so you can still catch the action! Just register at the link below, check out the agenda and make sure you don’t miss anything (be sure to filter by livestream). We’ll see you there, whether online or in person!

Update: CamundaCon 2025 Amsterdam has ended, but you can check out the videos (when available) so you don’t miss a thing!

The hackday and live masterclasses taking place in person in Amsterdam will be wrapping up shortly. The main event begins with the opening keynote at 12:30pm CEST / 6:30am ET. Stay tuned for more updates here!

For those of you at the hackday, you may have caught a glimpse of this svelte gentleman working the room. As always, Niall is here to help.

The countdown is on! Get excited, we’re about to begin here in Amsterdam.

Welcome!

Camunda’s Amy Johnston welcome everyone to CamundaCon 2025 Amsterdam! Excited to be in Amsterdam for the first time in a historic building, Amy explained the traditional Camunda Selfie Screen (tag your selfies with #camundacon and #selfie to join!), the Camunda and sponsor booths, available silent disco-style demo presentations (listen with headphones as you grab a coffee), and of course how to access the WiFi and Slido for questions. Amy also covered our code of conduct and how you can fill out your “passport” with stickers to help us decide where charitable contributions we’ll be making will go.

Next up, she welcomed Camunda co-founder and CEO Jakob Freund to the stage.

Opening Keynote by Jakob Freund

Jakob led off by thanking the absolutely packed room you can see above for attending, and then taking us through a brief history of the evolution of process automation. Essentially, in the early days, task automation was isolated and local, and created a value trap—quick wins that ended up leading to technical debt when organizations tried to modernize and eventually orchestrate the whole process.

Agentic orchestration

Camunda has always been about breaking you out of that value trap with end-to-end orchestration, and with the new ability to incorporate dynamic orchestration we can now take that approach much further. By combining deterministic orchestration (straight through with predefined rules) with dynamic orchestration (which is less structured and where an AI agent can make decisions), you get something new: agentic orchestration.

Trade reconciliation and the challenge of T+1

Jakob then invited Lars Tandrup, Partner/Principal at our partner EY, to talk about a solution to a difficult problem in financial services—reconciliation of trades. New regulations in the US mean this has to happen within 24 hours, and many companies have tens of thousands employees dedicated to tackling this manually today. Implementing agentic orchestration delivered a seven-fold (wow!) increase in the ability of users to handle trade reconciliations, and a 98% reduction in cases that go beyond T+1 (and would incur fines for being too slow). This is a powerful story, and Lars will be talking on a live streamed session later today to dig in deeper, definitely won’t be missing that one.

How agentic orchestration works in Camunda

Daniel Meyer, Camunda’s CTO, then took the stage to showcase a little more of how agentic orchestration works behind the scenes. Dynamic orchestration is realized by agents and can change—which is different than simply incorporating AI into a deterministic process. In screenshots from a demo (which will be shown live tomorrow!), he explained how easily an LLM could, for example, send emails automatically based on unstructured user requests. But he also demonstrated the value of BPMN in how easily you could simply add a user task before the email goes out if you want a human to review first.

Then Daniel posed the question—so is there still a place for deterministic, straight-through processes? The answer is a resounding yes. For example, SIM card activation is a critical process for telecommunication companies, and the standard is that it is routinely completed in less than one minute. This is not a candidate for dynamic orchestration. However, exception handling is still a problem. When something goes wrong, the usual procedure is to kick out to a manual check. This is an agentic orchestration opportunity where it can still help.

Other examples

Several other speakers than demonstrated some fascinating examples. Andre Bal, Director of Supply Chain and Automation at Payter recently partnered with Edwin Nooijen, Partner Manager at Incentro to use agentic orchestration to reduce the workload for the humans and dramatically improve the service level to customers. Dr. Leander Fielder from NordLB spoke to how they created essentially an center of excellence for AI and realized the value of combining deterministic processes with dynamic processes along with humans in the loop to provide guardrails for AI. These are exciting stories of agentic orchestration already being used in the market today.

Don’t wait

Jakob’s final message was not to wait. The autonomous enterprise of the future is coming, and agentic orchestration is not a pie in the sky. It’s here, today, and it’s only becoming more and more common and more powerful. Look into it, talk to us, and let’s see what we can do together.

Reinventing Fraud Detection: NatWest’s Journey to Operationalize AI with Camunda

Joanne Barry, Head of Technology Fraud Prevention COE at NatWest and Milesh Chudasama, Digital Transformation Director at NatWest then talked about how NatWest is operationalizing AI for fraud detection and more. Milesh talked about the importance of an “opti-channel” mindset (rather than omni-channel), helping the customer to always get to the right channel at the right time.

Innovation by Cooperation | Rabobank’s approach on banking for the future

Fred van Pouderoijen, Head of Tech Payments & Savings at Rabobank next took the stage to talk about how they are using AI today. From copilots and chatbots for software development, operational efficiency, and customer service and more, Fred spoke about the benefits they are seeing today. In the future he sees a huge opportunity in using it to assist with anti-money laundering and KYC, as well as financial advising.

How HSBC redefines the customer journeys at scale with Camunda

Dan Avidan, Lead Platform Architect at HSBC was up next to talk about how HSBC worked to improve their customer journey flow with process orchestration at a massive scale. HSBC is a large and global bank, with over $3 trillion in assets, over 41 million customers, and operating in 58 markets. Avidan took us through the complexity of their legacy structure and the challenge of needing to scale across a large global market.

A key goal was empowering the business to do everything from designing, to monitoring, to optimizing and more. Avidan spoke about how two value stream use cases are already live with Camunda (with four more coming this year), how they have enabled BPMN usage across the company, and the infrastructure they have put into place to handle it. He also shared a lot of lessons learned, food for thought, and excitement around upgrading to 8.8 soon. Check out the full recording to see how a large, complex and highly regulated environment was able to simplify and gain huge efficiencies using Camunda.

ICYMI

  • From Zero to Traffic: Rolling out carrier network with Swisscom and Camunda – Swisscom transports the major share of Switzerland’s internet traffic. In this session, which was not streamed but will have a recording available after the event (be sure to sign up to receive the link!), you’ll learn about both the high-level business processes, the low-level hardware requirements, and how Camunda was adopted by developers within the company.
  • Hackday Presentations – These were also taking place along with the two talks above. While they are not recorded, in-person attendees were treated to many fine presentations as always, and we hope online readers enjoyed a taste of what the hackday was like above.

Digital transformation at Halkbank: Enhancing operational efficiency & customer experience with Camunda

The next session was led by Gülefşan Yildirim Başaran, Unit Manager, Core Banking Software Development at Halkbank and Ibrahim Küp, Senior Software Developer at Halkbank. Halfbank is among the largest banks in Turkiye, with 18 million customers, 23,0000 employees and over 1,000 branches. Başaran explained that, as with their peers in the industry, they are facing challenges such as rising transaction volumes, evolving customer expectations, and rapidly changing regulations. Halkbank is using Camunda as a critical platform for solving these challenges.

Küp went on to talk more about the challenges they had with their legacy systems and their efforts to digitally transform. Went it came to a process orchestration solution, they had key requirements, including following open standards, transparency, strong performance and the ability to operate in harmony with their existing Anka framework. Camunda was the solution that met these requirements, including the ability to work with a highly customized taskpool application.

Money transfers are critical for banks but to come with challenges. Başaran detailed the process behind the 50,000 money transfer transactions Halkbank receives daily, the difficulties they have and how they resolve them. Using Camunda and AI, they were able to achieve some impressive results (see below), with 60% of transactions now completed with no human correction.

Başaran next shared some key takeaways, including that BPM is not a one-step journey and the benefits of improved business-IT integration. Küp closed the session with an overview of their migration plans to Camunda 8, which they are excited to do to gain horizontal scalability and handle higher volumes with faster response times.

ICYMI

  • Scaling with Process Orchestration: Building a SAFe operating model with Camunda – In this session (not streamed but recorded), Learn how CityFibre and BP3 built a scaled agile framework (SAFe) IT operating model and integrated Camunda, which along with a CoE enabled them to scale effectively while enhancing operational agility and helping businesses thrive in fast-paced environments.

Business breaks

Next up for our in-person guests, we have our silent disco-style Business Breaks: Keeping Secrets: Mastering Secure Process Automation at Scale With Vault by Stefan Schultz and New Harbour: Transitioning Dutch pensions with Tiese Barrell and David Klein. For our online readers, this is a good chance to stretch your legs. We’ll see you back here shortly!

Tracking T-Systems Austria’s journey to Camunda 8 with myProcess Automation Platform

Lukas Fröhlich, Teamlead Automation at T-Systems and Mohamed Aly, Senior Solution Architect and Backend Developer at T-Systems joined us next to talk about their migration path to Camunda 8. T-Systems Austria is a subsidiary of T-Systems, a very large global IT services provider. In 2024 they had about 60,000 processes started and around 220 process definitions on Camunda 7 being managed by an automation team of 8, but there were many advantages to upgrading to Camunda 8—like the unified REST API, for example—and the team was eager to get started.

Aly spoke about how the initial approach—to migrate all processes and then turn off Camunda 7—was complicated due to the number of running processes they had in place. So they made the decision to run the two in parallel, enabling them to move faster and more safely by going one process at a time. Aly went on to describe various challenges in terms of infrastructure, versioning, topic limitations and more and how they overcame them. He also took us through the implementation in detail, including working with alpha versions and help received from Camunda support. Helpfully, the slides featured the month that each step was taken, giving us a great sense of the timeline here.

Fröhlich then led us through the final steps for the migration, including how they selected a meaningful use case to migrate and a demo that provides insight into how the use case is actually running in parallel and how it works in practice. While this is using an alpha version for now, he concluded with their plans to go to production with the next major release of Camunda in October, converting use case by use case (in the slide above, the use cases are moving to the right).

The Q&A session for this one had a lot of great questions as well. Don’t miss the full recording of this one for some amazing insights.

ICYMI

  • Catching thieves with Camunda: A Rabobank FEC Tech story. In this session (not streamed, but recorded), you’ll learn how Rabobank uses Camunda to orchestrate key security processes in order to successfully fight financial crime and protect the bank’s customers and stakeholders. You’ll explore a crime-fighting process from inception to production.

Fast-Tracking Growth: Danica’s Digital Journey in Pension & Insurance with Camunda

Danica, which is a subsidiary of Danske Bank with over 750,000 customers, was looking to embrace more automation and speed up its growth. Janus Kierkegaard, Head of Business Process Transformation at Danica, and Lee Kiew Seng, Head of Orchestration & Integration at Danica, took us through their story. A particular challenge they faced was a high level of demand every year on January 1st, which resulted in a large backlog that took them months to clear out. This was not an ideal customer experience and something they turned to Camunda to address.

Kierkegaard started by talking about the business problems, and how a big part of the solution was not just the technology, but about explaining the value Camunda could provide and getting other departments fully on board. This includes gaining a full understanding of existing business rules and processes and how they can be simplified and improved. They took it step by step and it got easier as they went (be sure to check out the slick Lego animation in the slides that demonstrates this 🧱).

Lee Kiew Seng then explained on a more technical level some of the advantages Camunda provided them. I can’t capture them all here, but there are quite a few fascinating slides and demonstrations of the BPMN flow in action, so don’t forget to check out the full recording to see the full details.

And what’s next for Danica? They want to reimagine the health care and claim process target solution with Camunda and AI. They’re excited for the impact this can have in 2025 and beyond. They also shared their lessons learned from both the business and IT side. There are sure to be helpful insights in this talk no matter your role.

ICYMI

  • Navigating a complex transition: Migrating business workflows from Camunda 7 to Camunda 8 in financial services – Marcin Osiecki, Senior Director / Distinguished Engineer at BNY, explained challenges faced when migrating workflows from Camunda 7 to Camunda 8 in a highly regulated industry like financial services. See how BNY met these challenges to support long-running processes, meet audit requirements, and provide resiliency and reliability. If you weren’t there in person, don’t miss the recording of this event.

Elevating Agentic Orchestration: How Camunda Partners Address Real-World Challenges

Frederic Meier, SVP, Sales at Camunda led off the next session by recapping the importance of agentic orchestration and how it can address concerns around using AI in truly critical processes by providing guardrails to help harness the dynamic value of AI. He then announced the launch of a programmatic approach to release new agentic orchestration solutions co-built by partners quickly. He invited all partners to participate and was excited to showcase several in this talk.

Frederic welcomed Erwin van der Horst, Northern Europe Commercial Leader, Process Orchestration and Enterprise Integration at Cognizant, to the stage next to talk about a solution that Cognizant has delivered for agentic AI-assisted quality auditing. Previously, auditing a support would 138 minutes per audit on average. A demo showed how this time can be reduced to 8 minutes per call, allowing for full auditing of calls rather than the spot-checking that is currently standard practice. He cited a 40-60% reduction in audit cycle time, 20-30% increase in auditor productivity and 30-50% reduction in overall costs.

David Brakoniecki, Chief Delivery Officer at BP3 joined us next to talk about how agentic AI can impact compliance monitoring use cases by taking the example of Health Care Professional meetings. He talked about the challenges of compliance, which is often underfunded despite the growing complexity of the compliance landscape—at least, until there is a costly issue. It is also extremely manual and expensive. Brakoniecki highlighted how AI (paired with guardrails around DMN/BPMN) can get us from auditing a sample to true monitoring, and take a lot of low-value work off the hands of expensive compliance officers.

Next up, Edwin Nooijen, Partner Manager at Incentro, took the stage to talk about Payter’s unattended payment terminals (which was touched on back in the keynote) and how Incentro was able to help them. This included a great video demo (pictured in the keynote) showing how they significantly decreased time spent by customer support on each problem, and significantly sped up the time to a response at the same time, leading to vastly improved customer service and NPS values (not to mention happier employees).

Lars Tandrup, Partner/Principal at EY stepped up next to discuss the solution EY has built using agentic orchestration to make trade reconciliation easier and faster. This is also a solution that was touched on back in the keynote, and Lars was excited to be able go into more detail here. The reconciliation process right now is extremely manual, and employees tasked with this typically only resolve 6-10 cases per day. EY reimagined the process to see how much manual work you could pass off to an AI agent, shifting the majority of the process (see the center swimlane in the slide) away from manual user tasks towards automation. The result is a 7x boost in the number of cases an employee can handle and a huge drop in costly errors.

ICYMI

  • Streamlined impact: Building and maintaining media supply chains with Camunda 8 – Tom Oellerich, Product Owner Media Supply Chain at ZDF Studios talked about how to navigate the complexities of international content distribution, which is crucial amidst the ever-present “Streaming Wars.” Discover how ZDF Studios builds and streamlines its cloud based media supply chain with Camunda 8, achieving flexibility and control over their program catalog while minimizing technical maintenance. Recording will be available.
  • Our journey from Custom Engine to the Camunda 8 Universe – Jan Philipp Piekuszewski, IT Product Manager Business Process Automation at Hapag-Lloyd AG and Monika Sane, Process Performance Manager at Hapag-Lloyd AG spoke about the strategic journey Hapag-Lloyd is on to enhance its process automation capabilities, aiming to move from a custom-built engine to an advanced, scalable solution that extends across systems. Explore their migration path from that custom engine to Camunda, the architectural foundation built on self-hosted Camunda 8, the the business value through process analysis in Optimize, and more. Recording will be available.

Aftershow, Exhibition & Networking

That’s it for today! In-person attendees are now off to an aftershow for snacks, drinks and a chance to talk more with fellow attendees and speakers. Don’t forget to tune in tomorrow, either to the live stream or to the day two live blog (or both!). And for those of you in Amsterdam who are brave enough, don’t forget about our traditional morning run with Bernd and the Camunda Team 🏃‍♂️🏃‍♀️💨.

If you’re in person, be sure you don’t miss the platform mastery series, industry round tables, the unconference and more tomorrow morning (local time) before the livestream kicks off with the keynote from Camunda co-founder and Chief Technologist Bernd Ruecker and Bastian Körber, VP Product Management at 12:30pm CEST / 6:30am ET. See you all then!

Update: CamundaCon 2025 Amsterdam has ended, but you can check out the videos (when available) so you don’t miss a thing!

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Meet Jil Schwarz, Senior Legal Counsel at Camunda https://camunda.com/blog/2025/05/meet-jil-schwarz-senior-legal-counsel-at-camunda/ Wed, 07 May 2025 02:10:51 +0000 https://camunda.com/?p=137431 We're excited to share with you the personal stories and insights of the people who truly help make Camunda what it is.

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At Camunda, we are very intentional with how we build our culture, because we know our people and our culture are central to everything we do. It’s what makes us who we are and fuels our creativity and productivity. 

In this “Meet a Camundi” series, we’ll be introducing you to some of the people who help make Camunda an amazing place to work (and an amazing product to use). We hope that sharing these stories with you will help give you a sense of how we do things here and what it means to be a Camundi.

Questions

What is your name and your role at Camunda?

My name is Jil, and I am the senior privacy counsel at Camunda. My work focuses on privacy management, the coordination of data protection strategies, and ensuring adherence to export regulations, and trademark strategies. I’m currently branching out to handle some really interesting compliance topics, in particular how we deliver our ESG commitments.

What experiences have shaped your career and led you to where you are today?

I arrived at my legal career after taking a detour through studying international economics, all driven by burning questions I had as a student: how does the world work, and what drives it? A pivotal moment was when I was working at the German Embassy in Vienna, where a presentation on digitization and data captured my imagination and got me totally hooked on a career path toward this dynamic field of law.

How did you learn about Camunda, and what motivated you to join the team?

I was yearning for a more team-oriented role when I found Camunda. The opportunity seemed absolutely what I wanted: working in my chosen field, in Berlin, and joining what seemed (and has proved) to be an exciting and growing company. The prospect of engaging with cutting-edge issues from a legal standpoint made Camunda an irresistible opportunity for me.

What excites you the most about your work?

I thrive on translating complex legal jargon into practical, actionable advice for the teams I partner with. The ever-evolving nature of technology and regulation keeps me constantly engaged and excited about the work I do. It’s a bit like legal alchemy—always challenging but never dull.

As a fully remote company, Camunda has spent a lot of care creating an intentional remote culture, but “remote culture” can mean a lot of things. What does the remote culture of Camunda mean to you?

For me, Camunda’s remote culture is a celebration of diversity and freedom. It allows us to work with brilliant people from all over the globe, bringing rich cultural backgrounds together. It also signifies the importance of honing social skills to foster connections with colleagues through virtual platforms—this takes some learning! I cherish this diverse atmosphere deeply and would not want to trade it. 

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

The opportunity to develop myself at Camunda across a range of projects has been a personal highlight. From my start as a junior giving advice on data protection to leading the team that ensured our compliance with global sanctions and human rights rules to now directly supporting teams across our organization to deliver their complex projects within the law.

In all of these, I have driven early adoption of automation, for example using Camunda’s own process automation product and AI tools to ensure that we work in a lean and efficient way. The diversity of this work, from engaging with customer legal teams, internal teams, or authorities to building our data protection or trademark strategy or supporting in audits and certifications is a thrilling blend of leadership, legal acumen, and technology.

Is there a woman—whether in tech, history, or your personal life—who has inspired you in your career?

My mother, a lawyer in a male-dominated company, shaped my approach to life and work—despite my teenage fears of “becoming just like her!” She inspired me in my core principles of fairness, diligence, and kindness as well as embracing challenges with a quiet “Okay…let’s see about this…” and a little smile.

Can you share something about your personal life that colleagues may not know about you?

I’m a bit of a dabbler with a passion for everything from painting, literature, politics, singing, music and dancing to outdoor adventures. I’m also environmentally conscious and embrace the German stereotype—so yes, I’m the one who relishes wearing functional outdoor gear—zippable pants included!

Is there anything else you’d like to share?

I’m truly happy in my role at Camunda and about the flexibility of remote work, the diverse culture, and the innovation. Being part of the wave Camunda is surfing is incredibly fulfilling. The supportive culture and my colleagues’ camaraderie make this a special place to be. I’m excited to be a part of our journey.

Learn more about careers at Camunda

We want to thank Jil for sharing her story, and we hope you found it as interesting and valuable as we did!

Stay tuned for more stories from our incredible team members in the “Meet a Camundi” series. Camunda is growing fast and on a mission to find the very best talent in the world. Check out our careers page and jobs page and join us to impact the future of process orchestration with Camunda! 

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Meet Andrea, Sania, Jennifer, Marija, Hüsna and Christina, Leaders at Camunda https://camunda.com/blog/2025/03/meet-a-camundi-womens-history-month/ Wed, 05 Mar 2025 21:12:08 +0000 https://camunda.com/?p=130598 This Women's History Month, we're excited to share with you the personal stories and insights of some of the inspirational women who help make Camunda what it is.

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Happy International Women’s Day (coming up on March 8th!) and welcome to our Women’s History Month special edition! Today, we’re shining a spotlight on a few phenomenal women at Camunda who are redefining success in their fields. It’s an honor to celebrate, acknowledge, and uplift these incredible women—along with countless others making an impact at Camunda and around the world.  

Andrea Davis, Director, DemandGen—USA

Andrea-davis

Tell us about your background: What experiences have shaped your career and led you to where you are today?

I began my marketing career in PR and media before transitioning into a B2C marketing role. When an opportunity arose to join a B2B tech company, I was initially hesitant—unsure about navigating a complex product and selling to IT professionals. However, I took the leap and am so grateful I did. It opened the door to invaluable experiences and relationships that eventually led me to Camunda. Along the way, I’ve deepened my expertise in demand generation, honed my analytical skills, explored new marketing technologies, and embraced new challenges.

What’s the best career advice you’ve ever received?

If you’re 80% there, don’t wait for the remaining 20%.

People come and go. Align yourself with a mission and values.

It’s ok to not have all the answers. It’s ok to start over.

I’ve also been fortunate to work with managers, peers, and direct reports who not only give advice but who demonstrate positive examples to follow through their actions and attitudes.

If you could go back and give advice to your younger self, what would you say?

Growth comes from discomfort. Challenge yourself to step outside your comfort zone more often.

Sania Samad, Senior Manager, RevOps—UK

Sania-samad

Tell us about your background: What experiences have shaped your career and led you to where you are today?

I started off my career as an apprentice at 18 years old in one of the largest companies in the world, Microsoft. Although I was wildly out of my depth, I quickly learnt that every uncomfortable situation is a learning opportunity that will help me improve if I put the effort in to recognize the potential for growth. From there I tried out a couple different roles and finally found my niche in Revenue Operations. I then spent 8+ years honing my skills and learning as much as possible about the function, getting specialized knowledge in Sales Ops, SDR Ops, Partner Ops and Strategy & Planning. I’m now lucky enough to be leading a high performing RevOps team at Camunda, the impact they make to the business every single day is amazing to see and be a part of.

Have you ever broken a stereotype or expectation in your career?

I am a BAME female Gen-Z Manager in Tech so I have had my fair share of stereotyping applied to me throughout my career. Every stereotype that got thrown my way was a barrier that needed to be broken, to prove to myself and others that we can achieve whatever we want to, if we want it enough. I’ve had some incredible mentors and support networks that I talk about my barriers with, hearing different views on how to tackle them has helped shaped me into who I am today.

What’s one meaningful way you advocate for gender equity at work?

I personally have been part of ‘Women in Tech’ groups before which helps women feel more confident about being in Tech and breaking down any negative misconceptions about being in this environment. Being part of multiple minorities myself, I always aim to provide and promote an inclusive environment where everyone, regardless of gender, feels heard and supported.

Jennifer Kenyon, Chief Of Staff—UK

Jennifer-kenyon

Tell us about your background: What experiences have shaped your career and led you to where you are today?

My career journey has been shaped by two key forces. First, a series of deliberate pivots across diverse business functions—sales, product and engineering, and strategy and ops—which has provided me with a holistic understanding of how core functions operate. These experiences, each building upon the last, are essential to my ability to navigate my current role.

Second, and perhaps even more importantly: these transitions, often undertaken with limited initial subject-matter depth, were only possible because of the sponsorship and calculated risks taken by leaders who believed in my potential and invested in me. The invaluable support of mentors and sponsors has been the true catalyst for my growth and the foundation of my career.

What’s something surprising about your job that people wouldn’t expect?

What surprises people most about being a Chief of Staff is the inherent vulnerability woven into the fabric of the role. It demands a delicate dance between profound empathy and necessary detachment—a challenging dichotomy that comes with the responsibility of orchestrating the intricate threads of an organization’s success.

In conjunction with that, the constant shift from high-level strategy to the tactical realities of execution inevitably creates a sense of perpetual imbalance. Learning to navigate that and to be comfortable with the fact that there’s always a different equation for where your focus could be, requires a continuous cycle of reflection, adaptation, and vulnerability that I think many wouldn’t anticipate.

What’s a misconception about supporting women in tech that you’d like to correct?

I often see “women in tech” or “gender diversity” treated as a siloed initiative—limited to hiring metrics or KPI reviews. But diversity is a strategic imperative for building stronger, more innovative businesses.

It should be embedded in how we operate. When key decisions are made, every leader should ask themselves: Whose voice is missing? Whether from a gender perspective, background, or otherwise. Diverse teams, reflective of the customers we serve, unlock untapped talent and perspectives, leading to better outcomes across the board.

From my own experience, I’ve seen how bringing multiple voices to the table fuels richer debates, more nuanced strategies, and ultimately greater success.

Marija Prolic, Interim Senior Manager, People Operations—Germany

Marija-prolic

Tell us about your background: What experiences have shaped your career and led you to where you are today?

I’m originally from Croatia and currently living in Berlin. After graduating from the Faculty of Economics and Business in Croatia, I started my career in People Teams, spending most of my journey in Talent Acquisition before pivoting in early 2024.

Talent Acquisition is often underrated (in my opinion), yet when structured well, it drives organizational success and individual growth. Working across departments gave me insight into business operations and helped shape my next steps. Collaborating with global teams and candidates also strengthened my stakeholder management skills—an invaluable asset in any role.

What’s one bold career move you made that changed everything?

Moving to Berlin from Croatia was a defining experience for me. From realizing it was what I wanted to making it happen in just a few weeks, everything moved fast!

Anyone who has made a similar leap knows it’s not an easy decision, but it’s incredibly rewarding. The growth—both personal and professional—is undeniable. At the end of the day, we don’t live two separate lives; growth in one area naturally reflects in all aspects of life.

What’s one thing you wish more women knew about working in tech?

A possibly controversial take: women already know enough about working in tech. Now, let’s focus on expanding that awareness to others. 🙂

One of the best career advice I received was: “At first, you’ll need to do more than your colleagues. But at some point, you’ll have proven yourself—then, it’s time to set boundaries.” This helped me navigate unconscious biases (acknowledging that all of us are not starting from the same point), but we do have control over our own path (set those boundaries).

The industry has made progress since I started, but there’s still work to be done. Creating an inclusive workspace is everyone’s responsibility—whether through allyship, leading by example, or simply pushing back on outdated norms. So if you’re constantly asked to “take the meeting notes,” stand up for yourself and say “no.” 

Hüsna Uygur, Software Engineer—Germany

Husna-uygur

Tell us about your background: What experiences have shaped your career and led you to where you are today?

I started my career as a backend engineer but always had a strong curiosity for frontend development. That curiosity led me to explore React and TypeScript, and I quickly found that working with these technologies was both exciting and intuitive for me.

This experience ultimately opened the door to an opportunity at Camunda, a leader in process automation and orchestration—a role I was incredibly proud to take on. At Camunda, I had the privilege of working alongside a talented team and experienced colleagues who played a pivotal role in shaping my growth.

Who has been a role model or mentor in your career, and what impact did they have on you?

Rather than a single mentor, I’ve learned from many colleagues throughout my career. Their guidance, insights, and ways of approaching problems have shaped how I work and grow as an engineer. Seeing how they tackle challenges with confidence and adaptability has shaped my own problem-solving approach, helping me stay resilient and open to new perspectives.

What’s one career challenge you’ve faced as a woman in tech, and how did you overcome it?

At times, I felt that finding a job was more challenging for me than for my male colleagues. Some companies seemed to favor male candidates, though it was never explicitly stated. The lack of clear feedback after interviews made it difficult to understand the real reasons for rejection. I overcame this by focusing on strengthening my skills, seeking out companies that value diversity, and staying persistent in my job search.

 Christina Ausley, Technical Writer—USA

Christina-ausley

Tell us about your background: What experiences have shaped your career and led you to where you are today?

Looking back, perhaps it all began when I was elected “class editor” in the fifth grade for volunteering to help my classmates with their essays. My teacher even had a whiteboard section for “Christina edits.” I’ve always loved writing and helping others share their stories.

After earning degrees in journalism and psychology, I became a journalist, covering local businesses, restaurants, and travel. While living in Seattle—home to Microsoft, Amazon, and Google—I became fascinated by the world of technology. Seeking a new challenge, I took a full-stack course, and suddenly, terms like “SaaS” and “rubber ducking” made sense!

Blending my writing and tech skills, I transitioned into technical writing, working on various projects at Microsoft before discovering Camunda—where I’ve been for nearly five years!

What’s one piece of advice you’d offer to young women entering tech?

I spent years feeling like I’d never be good enough or smart enough for what I do now—despite the incredible women in my life who believed in me and pushed me forward. Their encouragement gave me momentum, but true confidence only came when I decided to believe in myself. That’s when I could run the race myself for days, months, and years in this career.

Recognize your strengths, because coding isn’t the only skill that makes an amazing woman in tech. Lift others up, but above all, believe in yourself. And don’t be afraid to be confident—even if you have no idea what you’re doing. Truth is, we’re all winging it.

What’s a small but impactful way to support women in the workplace?

Recognize one another’ s great work and be loud about it—life is too short to be spent in the shadows. We are truly amazing human beings and the sooner we realize this and vocalize this for each other the better.

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CamundaCon 2025 Amsterdam: What You Need to Know https://camunda.com/blog/2025/02/camundacon-2025-amsterdam/ Thu, 20 Feb 2025 21:52:02 +0000 https://camunda.com/?p=129334 CamundaCon is coming back, and we hope you’ll join us this spring in Amsterdam! Read on to learn everything you need to know about the leading process orchestration and automation conference.

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CamundaCon is coming to Amsterdam in 2025, and we can’t wait for you to join us! In some ways, it feels like CamundaCon 2024 New York only just wrapped up, but the tech world moves fast—if you take your finger off the pulse, you can easily miss where things are going.

There is so much we’re excited to share and learn about all the innovation in the process orchestration and automation space this May in Amsterdam.

Where and when is CamundaCon 2025 Amsterdam?

You can join this conference in person at the beautiful Beurs van Berlage, Damrak 243, 1012 ZJ, Amsterdam, Netherlands, on May 14–15, 2025.

We’ve got an incredible experience lined up at the venue this year, but for our global audience, we will have an online-only version as well for virtual attendees.

You can register now for either option right here.

What’s on the agenda?

The full agenda is live right here, so be sure to check it out! We’ve pulled out a few highlights for you below to give you just a taste.

Speakers

Camunda cofounder Jakob Freund speaking at CamundaCon 2024
Camunda cofounder and CEO Jakob Freund at CamundaCon 2024 Berlin

As always, the agenda is packed with curated sessions, featuring multiple tracks so you can choose what interests you the most. You’ll hear from industry leaders at globally recognized organizations such as Swisscom, T-Systems, Rabobank, BT Group, HSBC, and more. You’ll also hear directly from the leadership team at Camunda, along with many of the Camundi who are designing and developing the future of process orchestration and automation every day.

Industry tables

At these industry tables (in-person only), you’ll have an opportunity to connect with fellow Camunda users in your industry as well as Camunda professionals, and engage in conversations tailored to industry-specific needs.

Masterclasses

For our in-person attendees, we’re offering a selection of three hands-on masterclasses. These are limited to a certain number of seats and already selling out, so don’t miss your chance! Dig deep into one of these three topics:

  • AI orchestration, where you’ll master the art of coordinating AI agents and other AI technologies.
  • SAP enablement, where you’ll learn all about Camunda’s SAP integration and how Camunda’s orchestration capabilities can enhance SAP.
  • Build your own migration strategy, where you’ll learn about the value you can unlock in Camunda 8, the technical implications of migrating from Camunda 7 to Camunda 8, as well as common migration approaches so you map out your own journey.

Executive meetings

Meet with Camunda leaders like CEO Jakob Freund, CTO Daniel Meyer, or cofounder and chief technologist Bernd Ruecker for 1:1 conversations. These are available on both day 1 and day 2 of the conference. Reach out to your Camunda contact today to get your meeting scheduled.

Hackday

Come and get your hands dirty by building something new! In this hackday, you’ll collaborate in teams to craft exciting and engaging projects using Camunda. There will be two distinct challenges tailored for tech-savvy individuals as well as for visionary BPMN business enthusiasts. Be sure to sign up during registration for this in-person event, as seats are limited.

Unconference

A staple of Camunda Community events, this is a much-loved participant-driven event that is open to all in-person attendees. Collaborate with other attendees to drive the agenda, discuss a range of technical and business topics, and learn from other experts.

Aftershow party and networking

After wrapping up a busy first day of the conference, don’t forget about the afterparty! With music, food and drink, this is a lively and fun chance to relax and connect with other attendees.

How do I join?

So glad you asked! You can register for the event by clicking the button below. And be sure to bring your friends and colleagues, because groups of five and larger get 20% off right now. We can’t wait to see you there!

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Meet Sara Lolatte, Tech Lead in Engineering at Camunda https://camunda.com/blog/2025/02/meet-sara-lolatte-tech-lead-in-engineering-at-camunda/ Thu, 06 Feb 2025 18:42:56 +0000 https://camunda.com/?p=127972 We're excited to share with you the personal stories and insights of the people who truly help make Camunda what it is.

The post Meet Sara Lolatte, Tech Lead in Engineering at Camunda appeared first on Camunda.

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At Camunda, we are very intentional with how we build our culture, because we know our people and our culture are central to everything we do. It’s what makes us who we are and fuels our creativity and productivity. 

In this “Meet a Camundi” series, we’ll be introducing you to some of the people who help make Camunda an amazing place to work (and an amazing product to use). We hope that sharing these stories with you will help give you a sense of how we do things here and what it means to be a Camundi.

Questions

What is your name and your role at Camunda?

My name is Sara Lolatte, and I’m a tech lead in the engineering department on the quality assurance team. My focus is on driving automated testing initiatives to ensure robust and reliable quality across our products.

What experiences have shaped your career and led you to where you are today?

Throughout my career, I’ve had the opportunity to work across diverse industries and products, from SaaS to mobile applications to embedded systems, all with a strong focus on automated testing. Each experience has deepened my understanding of quality assurance practices and how to adapt them to different technologies and teams.

At Camunda, I’ve been able to apply this expertise to scale testing efforts and ensure high-quality releases for a product that powers critical business processes worldwide.

How did you learn about Camunda, and what motivated you to join the team?

I discovered Camunda while exploring opportunities to broaden my professional horizons. I was quickly impressed by its reputation as a leader in business process automation and orchestration. The more I learned, the more I was drawn to its innovative platform and the chance to work on impactful solutions with a talented and passionate team.

Joining Camunda felt like the perfect way to grow professionally and contribute to meaningful projects.

What excites you the most about your work?

The problem-solving aspect—figuring out how to make testing more efficient, scalable, and impactful. I enjoy finding creative solutions to complex challenges and seeing how they directly enhance the quality of our products. Knowing that my contributions help ensure a seamless experience for our users is incredibly rewarding.

As a fully remote company, Camunda has spent a lot of care creating an intentional remote culture, but “remote culture” can mean a lot of things. What does the remote culture of Camunda mean to you?

Camunda’s remote-first culture fosters a truly global and inclusive team by celebrating diversity and valuing different cultures and backgrounds. This commitment to inclusion ensures that everyone feels respected and appreciated, regardless of their gender, sexual orientation, or cultural background.

For me, this supportive environment, combined with the flexibility of remote work, has made it easier to balance my professional and personal life—whether it’s managing day-to-day tasks or staying connected with family across continents. It brings a harmony that traditional office roles couldn’t offer.

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

One of the projects I’m most proud of at Camunda was leading the initiative to introduce automated end-to-end testing across the entire C8 product stack. This effort transformed how we approach testing by enabling cross-component workflows to be tested efficiently and consistently, ensuring higher product quality and smoother releases.

The success of this project was instrumental in forming the Test Automation Team, highlighting its long-term impact on Camunda’s commitment to quality and innovation.

Can you share something about your personal life that colleagues may not know about you?

I’m always up for an adventure—like the time I went skydiving over the Swiss Alps. Leaping out of a plane and taking in the breathtaking views of snowcapped peaks was an unforgettable experience. I love exploring new places and seeking out challenges that push me beyond my comfort zone.

Is there anything else you’d like to share?

I’m incredibly grateful to be part of a company that champions innovation, collaboration, and continuous growth. Camunda’s commitment to delivering impactful solutions motivates me to constantly explore new challenges and strive for excellence alongside our talented and supportive team.

Here’s to continued growth and exciting milestones ahead!

Learn more about careers at Camunda

We want to thank Sara for sharing her story, and we hope you found it as interesting and valuable as we did!

Stay tuned for more stories from our incredible team members in the “Meet a Camundi” series. Camunda is growing fast and on a mission to find the very best talent in the world. Check out our careers page and jobs page and join us to impact the future of process orchestration with Camunda! 

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Meet Adam Urban, Senior Software Engineer, Full Stack at Camunda https://camunda.com/blog/2024/12/meet-adam-urban-senior-software-engineer-full-stack-at-camunda/ Fri, 13 Dec 2024 19:11:34 +0000 https://camunda.com/?p=124600 We're excited to share with you the personal stories and insights of the people who truly help make Camunda what it is.

The post Meet Adam Urban, Senior Software Engineer, Full Stack at Camunda appeared first on Camunda.

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At Camunda, we are very intentional with how we build our culture, because we know our people and our culture are central to everything we do. It’s what makes us who we are and fuels our creativity and productivity. 

In this “Meet a Camundi” series, we’ll be introducing you to some of the people who help make Camunda an amazing place to work (and an amazing product to use). We hope that sharing these stories with you will help give you a sense of how we do things here and what it means to be a Camundi.

Questions

What is your name and your role at Camunda?

Adam Urban, Senior Software Engineer, Fullstack. The internet knows me as @urbanisierung.

What experiences have shaped your career and led you to where you are today?

We had a computer at home from a very early age, and when I was about 12 years old, I got floppy disks with Turbo Pascal. Call me a nerd or whatever, but that’s when I started programming. There was no internet back then, so I had to teach myself everything, but I knew: this is exactly what I want to do later.

In the time after my studies, I slipped into various roles: consultant, developer, manager. In the end, I appreciate working as an individual contributor the most and have returned to it. I love solving problems, ideally with code!

How did you learn about Camunda, and what motivated you to join the team?

At one of my previous jobs, I was part of a team that migrated workflows built on legacy state machines into BPMN processes. Bernd Rücker worked as a consultant and helped us with this. At that time, Camunda was still working purely as a consultant company. We then worked with our own process engine for a relatively long time until we finally switched to Camunda.

A few years later, the contact was still there, and Camunda was on the way to bringing the new engine into the cloud. Tim, Collin, and I didn’t want to miss out on this, so we signed up to be the first remote-only team at Camunda to build the SaaS product. And we’re still doing that today (among a few other things).

What excites you the most about your work?

I mentioned at the beginning that I like solving problems. Camunda has always set itself a challenging roadmap. Naturally problems always arise that need to be solved at different levels. I really enjoy working across different departments and different technologies to drive our product forward.

As a fully remote company, Camunda has spent a lot of care creating an intentional remote culture, but “remote culture” can mean a lot of things. What does the remote culture of Camunda mean to you?

Before Camunda, I had never worked remote-only. But if I imagine an ideal remote culture, then it’s the way Camunda does it. I can organize my time completely flexibly, I see other Camundis in person several times a year, and above all, it doesn’t feel anonymous to me. I can always find the right contact person quickly, and if something can’t be handled asynchronously, I can easily switch to a synchronous mode.

What is a project or idea you’ve worked on at Camunda that you’re particularly proud of?

There is so much I am proud of. But there’s one project that I always look back on with great pleasure: it’s 2019, week number one at Camunda. We are in the Berlin office and Daniel Meyer (Camunda’s CTO) is brainstorming with us what a POC of the SaaS product could look like. We leave again on Wednesday, but before we go, Daniel tells us, “It was fun. Next week Wednesday is Company All Hands. I want you to present a working POC then.”

A week later, we presented what we put together over the last seven days. Everything worked, and it was a special moment because it was the first time the process engine was deployed by clicking some buttons on a portal publicly available. And some parts of the POC can still be found in the software today. What a day!

Ten weeks later, Daniel presented Camunda Cloud (the name of Camunda 8 SaaS at the time) at CamundaCon.

Do you have any special traditions or plans for the December holidays this year?

The only tradition we have is that we see the family. For us, the meetings always start at our home on December 24, and on the two Christmas holidays we visit our families that live within a radius of 100km. That may sound a little stressful, but I see it more as us simply having a lot of quality time.

What’s one super fun holiday memory that stands out from your childhood?

There is so much to tell! When I was very young, a friend of my family dressed up as St. Nicholas on St. Nicholas Day. He had a rod with him. I was so scared of him that I could hardly move. When he asked me if I had been good the previous year, I couldn’t get a single word out.

Learn more about careers at Camunda

We want to thank Adam for sharing his story, and we hope you found it as interesting and valuable as we did!

Stay tuned for more stories from our incredible team members in the “Meet a Camundi” series. Camunda is growing fast and on a mission to find the very best talent in the world. Check out our careers page and jobs page and join us to impact the future of process orchestration with Camunda! 

The post Meet Adam Urban, Senior Software Engineer, Full Stack at Camunda appeared first on Camunda.

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