Scale digital production and delivery with AI-powered orchestration
AI creates impact when embedded with full context across creative, rights, and distribution workflows, using process orchestration to align teams and tools into scalable, intelligent automation.
We now deliver hundreds of thousands of digital orders per day with Camunda, without any problems with scalability. The orders add up to several hundred terabytes of digital content per month. Camunda was absolutely the right choice for us.
Thomas Winkler, Director New Media Solutions, Sony DADC New Media Solutions
Helping best-in-class media and entertainment companies
Put AI in the director’s chair
Media companies are drowning in content pipelines held together by spreadsheets, disconnected systems, and manual reviews. Process orchestration aligns creative, rights, and distribution workflows. Embedding AI into those orchestrated processes unlocks personalization, automation, and revenue growth at scale.
High Impact Use Cases
Administer Intellectual Property and Royalties
Track usage, verify ownership, and process payouts with AI to improve financial accuracy and prevent revenue leakage.
Deliver Targeted Digital Services
Orchestrate content delivery with AI-curated recommendations, ads, and messages across channels to increase engagement and retention.
Manage Content Development and Production
Use AI agents to tag assets, check compliance, and manage creative reviews, reducing cycle times and getting content to market faster.
Manage Customer and Audience Relationships
Launch content drops, live interactions, and digital events using AI-enhanced processes to grow communities and generate monetizable moments.
Media and entertainment redefined
Media and entertainment is dynamic. Technology evolves at record speed and audiences switch channels faster than ever. Merely delivering great content is no longer enough.
The key to staying ahead is streamlined content distribution processes for enhanced customer experience and personalization. With process orchestration, media companies can automate end-to-end workflows, tame system complexity, and ensure seamless customer experiences.
Seamless content delivery
Manual processes and fragmented systems slow down content creation, distribution, and sales.
Process orchestration enables faster content delivery by streamlining key processes, such as content approval, ad personalization, and distribution.
Flawless customer experience
Managing multiple platforms while maintaining exceptional user experience is a complex task.
Process orchestration connects endpoints in a unified system, simplifying delivery to different channels, such as mobile apps, streaming sites, or smart TV.
Align business goals across departments
Repetitive tasks, such as billing, support, reporting, or managing rights clearances shift the focus away from business needs.
Process orchestration helps align teams to design processes that connect people with the right tools, enabling them to focus on creating value together.
“We scaled up Camunda to make fleet management a more automated process. Using this approach, within 6 months our team was able to eliminate a full month of maintenance labor per year for an SRE professional.”
Akhil Ahjua, SRE
LinkedIn
$57.8m
in profits resulting from higher customer satisfaction
408%
increase in ROI, as shown in The Total Economic Impact™ Of Camunda For Enterprises, a commissioned research by Forrester
$15 million
saved in costs, thanks to process quality improvements
Major media and entertainment companies choose Camunda to address their unique needs and drive efficiency at scale
Effortless integration
Adapt faster to emerging market trends by easily integrating new technology across complex workflows using our open, cloud-native architecture.
Maximizing returns
Continuously innovate without disruption using your existing toolset and maximize the value of current resources by connecting people and tools, improving efficiency, and saving operational costs.
Customizable processes
Empower teams to design, automate, manage, and continuously improve end-to-end business processes, from content distribution to advertising operations and beyond.
Real-time visibility
Uncover hidden bottlenecks and optimize performance with granular insights into running processes with Camunda’s real-time, visual monitoring.
Operational excellence
Deliver lasting value by streamlining complex processes across creative production, technical operations, business systems and distribution channels with Camunda’s IT focused, business friendly platform.
Scalable growth
Deliver benefits of automation at scale and to more domains by reusing composable process elements with Camunda’s flexible architecture.
Best-in-class customer experiences
From seamless content delivery to advertising operations, see how our customers shape the media and entertainment space
Learn how Operative, an advertisement company based in New York, streamlined tenant onboarding and multi-tenant workflow processing with Camunda
Tenant Onboarding and Template-Driven Multi-tenant Workflow Processing for AD Sales Automation
Find out how LinkedIn achieved seamless integrations with various platforms and components within its existing infrastructure
Server fleet management using Camunda (CamundaCon 2019)
Why act now: Adaptability sets you apart in the competitive media landscape
Outdated workflows and disconnected IT systems result in slow content delivery, difficulty adapting to new trends, and a failure to engage and retain your audiences.
We empower businesses to leverage existing systems more efficiently, modernize in stages, and accelerate innovation by unlocking the potential for faster, more targeted content creation, adapting to the changing digital landscape, and growing an engaged audience.
Maximize revenue potential
Manual processes and fragmented systems lead to inefficiency, lost revenue, and slower adaptation to audience preferences.
Automated processes and integrated systems help seize new opportunities and adapt to changing preferences, leading to increased revenue.
Cultivate customer loyalty
Inconsistent experiences across platforms and slow customer service frustrate customers, who quickly turn to competitors.
Don’t wait for this to happen. Seamless platform integration facilitates improved customer experiences that drive organic growth.
Align business goals across departments
Legacy systems are costly to maintain and slow down innovation by limiting your ability to use new technologies like AI and automation, blocking innovation and growth.
Leveraging process orchestration empowers you to stay ahead by building flexible workflows that evolve with the changing market.
“The customer experience increased dramatically. You cannot measure that in euros or dollars, but it has an impact that management sees.”
Source: The Total Economic Impact™ Of Camunda For Enterprises, a commissioned research by Forrester
Accelerate your project with the help of our global network of experts
Our network of trusted partners can help you streamline your workflows and achieve your goals with Camunda.
Training & Documentation content
We have a vibrant community of over 100,000 developers worldwide that use Camunda to orchestrate and transform complex processes.
Helpful Guides
Get all step-by-step guides and reference docs to understand supported environments, releases, dependencies, and more.
On-Demand Training
Camunda Academy provides anyone with free, unlimited on-demand training on subjects like BPMN, DMN, and Camunda.
Resources to increase organization-wide productivity
Build Your Tech Stack
Which hyperautomation tools should be included in your tech stack to stay competitive.
Download guide
Understand Microservices
Learn how to overcome microservices challenges by following some best practices.
Download guide
Camunda Compared to Alternatives
Understand the full process automation landscape and the different categories of tools available.
Download guide
Security at Camunda
Our top priorities are information security, privacy, and accessibility.
We comply with ISO/IEC 27001 standards, SOC 2 Type 2, and GDPR. If you need more detailed security information, please visit our Trust Center, where you can access our customer assurance packages.
